Arona (Maggiore Lake, Italy) | October 8 – 10, 2025

Designed for companies that wish to seriously address the US hospitality sector or improve their performance, Vendor Bootcamp and Italian Contract 4HD have combined their know-how and expertise to bring the event to Italy in 2025.

This strategic workshop offers participants personalized feedback by an advisory board made up of the most relevant decision-makers in the sector, as well as advanced training and targeted consultancy on sales and marketing strategies for the US hospitality sector, with a focus on ROI, brand visibility and effective networking. Participants receive a portfolio containing feedback and training content, as well as 30- and 120-day follow-ups to support growth and implementation of the suggestions received.

Vendor Bootcamp has reached its 5th edition in the United States, confirming itself as a successful format. In 2025 it arrives in Italy for the first time, maintaining all its distinguishing features though broadening it to consider the characteristics of Made in Italy companies.

A strategy workshop to help hospitality vendors unlock their company’s potential.

What to expect from Vendor Bootcamp

1. PRE-EVENT

• 30+ High-level decision makers in Design, Purchasing, Brand, and Ownership review your marketing materials and provide feedback on both your company and the category, as well as answer your most burning questions.

2. THE EVENT

• Insider hospitality industry knowledge sharing and sales education content.
• Individual brand & marketing strategy consulting session.
• Individual sales strategy & industry guidance consulting session.

3. POST-EVENT

• Take home a folio of consolidated feedback on your company and category.
• Receive hard copies of presentation content.
• Schedule 30-day and 120-day follow up strategy calls.