Mirage

Mirage

NUMBERS

MIRAGE

More than 200 colors: endless creative possibilities

Mirage has a complete range that meets the specific needs of architects and interior designers. A range constantly updated and renewed with the specific intention of supplying a service of absolute professional value.

The solution to any project variable is in the vast and comprehensive range of Mirage. With over 200 colors, 30 collections, 10 surfaces, 20 shapes, designing becomes a stimulating process of creativity and research.

Mirage
in 2017 HD / Hospitality Design / ic4hd / Mirage / Numbers
Mirage

ICON

MIRAGE

Rêve

Mirage has taken porcelain stoneware and reworked resin from a more contemporary angle while preserving its eclectic personality and versatility, making it the ideal choice for endless applications.

One of our goals was to find the perfect palette of colours and recreate the tactile nature of the slabs. We wanted a product that generated a more sophisticated emotional response. One that could show off the manufacturing excellence of our company. A product whose texture seems to change depending on how far away you are standing.

Our aim was to make Rêve a project and not just a collection. So we imagined a texture capable of living alongside the softness and visual and superficial homogeneity of resin in any room. This is why we thought of the soft and delicate nature of linen, a fabric capable of stimulating the creativity of those designing the rooms in contemporary homes today.

Mirage
in 2017 HD / Hospitality Design / ic4hd / Icons / Mirage
Mirage

WIDE-SHOT

MIRAGE

Arese Shopping Center is the largest shopping mall in Italy, covering an area of 92,000 square metres, with 200 shops, restaurants, cafes, and indoor and outdoor sports facilities.

This innovative mall is located just outside Milan, in an area previously occupied by the Alfa Romeo factory.

It is the result of a choral project undertaken in various stages. Arnaldo Zappa for the exterior layout. Michele De Lucchi for the façade and the choice of wood and porcelain stoneware for the main materials. Davide Padoa from Design International, for the design of the building, bringing the added benefit of his expertise in retail applications.

Mirage
in 2017 HD / Hospitality Design / ic4hd / Mirage / Projects
logo ic4hd

PRESS RELEASE

For the second year running a cherry picked selection of the top names from the Italian hospitality contract sector have exhibited at the most important American trade show: HD EXPO under the umbrella name ItalianContract4HospitalityDesign (ic4hd).

The show was held from May 15th to 17th 2012 and, with an increase of almost 10% compared to the previous year, registered over 7500 visitors from sectors including Interior Design, Hotel/Resorts, Purchasing Firms, Contractor/Building Developers, Architectural Firm, Restaurants/Casino and Health. An important point is that almost all the visitors to the show are Key Decision Makers for contract development projects.

The increase in visitors is directly related to the higher number of exhibitors who are increasingly attracted by the rich programme of seminars and meetings which promote networking and is furthermore an excellent presumption for the 2013 edition which will move to the Mandalay Bay trade show area.

Thanks also to the central location, ItalianContract4HospitalityDesign received visits from important International specifiers and prescribers including the Disney Group (Hotels & Ships), Wynn, BBG-BBGM, Gensler as well as trade journalists.

The Italian pavilion was a “show within the show” due to the vast selection of product categories presented by the exhibitors ranging from GardenArt Parasols to Roberti Rattan garden furniture, Lea Ceramiche surfacing, La Cividina armchairs and sofas, carbon fiber pieces by Mast 3.0, Flukso fabrics, furniture in plastic materials by Green and lighting and glass by la murrina.

The selection included first time attendees from the top Italian Ceramic scenario who exhibited under the Ceramics Of Italy brand which represents the Italian Ceramics Industry in the World under the patronage of Confindustria Ceramica. The names on show were Atlas Concorde, Fap Ceramiche, Giovanni De Maio, Marca Corona, Mirage and Petracer’s.

The ic4hd area, designed in Italy and made using Italian materials was conceived as an elegant but neutral container to enhance the items on show. The distinguishing top banner and signage were designed with a coordinated image thanks to the well known and recognizable shade of magenta, the “Pantone 2011 colour of the year”.

Other important Italian companies exhibited outside the Italian pavilion, some using their American Brand Names such as: Artemide USA, Corradi USA, Gervasoni e Omnidecor.

Remember to follow the “countdown to the show” for next year’s edition on the HD Expo web site and the ic4hd.com blog.

Arrivederci in Las Vegas from May 15th to 17th 2013.

Click here to download the press release: English Version | Italian Version

in 2012 HD / NEWS / Press Release